Blog Post

Why You Need To Have Your Own Website

Search Marketing Specialists - Digital Marketing Agency Gold Coast

The Best Way to Gain Online Presence and Market Your Brand

Starting and running your own small business is not an easy-peasy task for anyone of us. It is a risk that needs to be taken and there are sacrifices that need to be made. There is the fear of failure that we can't avoid.

People may say things such as “I am scared to start my own business. I don't know if enough people would be interested in buying my products.” Or “I'd like to start a business but I’m not very good at selling and marketing.”

While there are sacrifices that needs to be made as mentioned earlier, there are also some steps to be taken carefully.

One of these is launching your own website.

Yes, you have read that right. You need to have your own website. Having no website means a lost sale. You don't want that. Whatever the size of your organisation, a website is an essential business tool. So by not having a website, you will be missing out on a big piece of the pie.

That is why you need Search Marketing Specialists on the Gold Coast to help you gain online presence and market your brand.

We are a digital marketing agency that helps clients achieve growth. We create business websites that attract, convert and retain more customers every day. Our team specialisesin building and developing awesome websites that will meet your business' needs and requirements. However, people have such short attention spans, that is proven, and they will quickly leave a site that doesn’t capture their attention. No one will spend 5 minutes checking a site that looks so plain and boring. This factor is not to be pushed aside.

That’s where great design comes in. And no need to worry, as we are experts in that area, too!

As the leading agency in the industry, we are experts in making customised solutions through our designs that will definitely make your business stand out from the crowd. Similarly, if your website looks clean and well-designed, easy to navigate and contains information presented clearly, customers will feel appreciated.

Let our specialists help your business grow. Call us today!

DIGITAL MARKETING UPDATES BY SMS

By Scott Hunt 27 Dec, 2021
SEO is an important part of your marketing strategy. But with Google constantly updating their algorithm, it can be hard to keep up. Search engine optimisation is an important aspect of digital marketing. But, it can be quite complicated. Learn the advanced SEO tips and techniques in easy-to-understand language, to help you rank higher in search engines like Google. https://www.searchenginejournal.com/advanced-seo-tips-techniques/281245/
By Scott Hunt 29 Nov, 2021
There are plenty of factors determining Google rankings, but there are a few keywords that stand-out. Domain names are important, but are they really the key to gaining higher rankings? For us, if your domain name is both meaningful and represents what you offer, it could give you an edge. Learn more if domain name is a Google ranking factor, or if choosing the right domain name can get you more traffic by checking this article: https://www.searchenginejournal.com/ranking-factors/domain-name/
By Scott Hunt 22 Nov, 2021
Claiming your Google Business Profile is fast and easy. Once you verify your business, you'll be able to manage your info, showcase your products and services, and respond to reviews. With a verified business profile, you can show up in the top 3 search results on Google for a specific keyword or keyword phrase. Improve your local SEO and drive more customers to your physical store, by claiming and verifying your Google Business Profile on Search and Maps. https://www.searchenginejournal.com/google-business-profile/426034/
By Scott Hunt 30 Oct, 2021
 There are lots of arguments about whether it's better to have a WWW or non-WWW domain. Using WWW can point you back to your site - it's a simpler URL to remember. It also suggests that you're trying to rank for that particular keyword. Using non-WWW can sometimes be more outside the box, but is easier for marketers without large marketing budgets to catch on. Ultimately, the choice of having WWW or non-WWW domain is up to you, but both have its pros and cons. Whatever the decision is, make sure that your content marketing strategy is sound and structured accordingly. Discover which domain extension is better for your SEO and generate high-quality and high-traffic pages effortlessly in minutes. Check this link for more information: https://www.searchenginejournal.com/www-vs-non-www-seo/272043/
By Scott Hunt 24 Oct, 2021
 You're using outdated SEO techniques and you're not getting the results you want. Your rankings are always seen as "organic" and you're on the cusp of giving up all hope of ever achieving success. No matter how many hours or resources you invest in your SEO strategy, it never seems to work. You always feel like you're running in circles and wasting time on things that don't matter. Truth is that there's a better way to do things and your business deserves better. Get started with the right SEO practices today and start reaping the benefits of increased traffic, higher ranking, and more conversions. We've compiled a list of different outdated SEO practices you should avoid so you can stay on top of your game. Read this article now and learn the best practices: https://www.searchenginejournal.com/outdated-seo-practices/
By Scott Hunt 29 Sep, 2021
Google's Page Experience Update has finished rolling out! Google has been rolling out their new Page Experience Update, and it could benefit your website. This is related to how Google ranks the quality of a website based on a visitor's interaction with it. This update could have a great impact on how a visitor perceives the quality of your website. It will place importance on how easy it is for visitors to complete their tasks and if they have a positive experience while navigating the page. It's important that you stay up-to-date with these updates to keep your visitor's positive experience high and give them what they want in order to keep them coming back for more. https://www.searchenginejournal.com/google-page-experience-update-finished/418506/
Show More
Share by: