Blog Post

Design your Website for Customers Not Yourself

Search Marketing Specialists - Digital Marketing Agency Gold Coast

Need an Advise? Think About our Website Design on the Gold Coast and Central Coast

Web Design by Igor Miske on unsplash.com for Search Marketing Specialist blog post

Search Marketing Specialists has been Selling and designing websites for Business on The Gold Coast and Central Coast for sometime now and we have seen many shifts and changes in what makes a cost effective website design great for business. For a long time, a business website was more about Pretty Pictures, lots of text and, it was one of those things your business had to have, a box that needed to be ticked, you could have it built and rarely did you change it.

Fast Forward to the advent of the Smartphone, WIFI and wow things have changed. Your website has gone from being just a glossy brochure and moved to be a mean lean digital marketing machine that must get straight to the point and be fast about it, as slow sites will be bypassed quicker than you can say iPhone! Mobile searchers have gone through the roof with now almost 70% of people buying, booking or selling using the small machine in their hands, so unless you can see people with a 26-inch screen strapped to their back walking down the street, your thoughts for your website should be so how does it look, feel and operate on Mobile!

It’s that Mobile Look and Performance that we face every day, when we are dealing with Business on the Gold Coast and Sunshine Coast and discussing new websites, we are often sitting with the owners and they are reviewing everything on a big screen or even a huge laptop, the only time there thinking moves to the Smartphone is when they get a text or a call or a Facebook Beep.

So, our advice? When you’re thinking of getting a new website? Give a lot of thought to your customers and what they are using to view that site, and we guarantee you it’s the screen in their hands’ and they won’t have one on their backs!

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